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Municipal Code

Chapter 24. Sign Code

Sec. 24-05. Maximum sign area allowed determined by use.

Each use permitted in the city is limited to a specific amount of signage. Table 1, Maximum Sign Area by Use, describes the appropriate measurements for determining the maximum signage allowed by any particular use.

(1) Table 1 contains more than one measurement standard per use. These are expressed in terms of:

  1. Maximum number of signs;
  2. Sign area permitted as a function of linear front footage of a lot; and/or
  3. Maximum sign size. The maximum total sign area may not exceed the most restrictive (lesser) of the standards for measurement identified in Table 1.

(2) Notwithstanding section 2(a) above, all existing non-residential lots shall be permitted a minimum of 50 square feet of signage, except in the central business district, which shall be permitted a minimum of 25 square feet, all of which at any location may be subject to standard or alternative sign permit approval.

(3) Lots fronting on two or more streets are allowed the permitted sign area for each frontage; however, the total sign area that is oriented toward a particular street may not exceed the portion of the lot's total sign area allocation that is derived from the lot, building or wall area frontage on that street.

(4) A "use" shall include all purposes or activities, for which the land or buildings are arranged, designed or intended, or for which land or buildings are occupied or maintained. A use may include multiple ownership, tenancy or affiliations and may include accessory, conditional and temporary uses.

(5) Any measurement not specifically provided for in Table 1 may be determined by reasonable interpretation of Sign Code Table 1 by the director of planning and economic development.

(6) The maximum sign size for individual tenant wall signs in multi-tenant developments shall be the same as the maximum size for individual uses, unless the size is restricted through a master sign plan or otherwise restricted in Table 1, such as through the size and/or location of the building. For example, the maximum size of a wall sign for an individual tenant in an office park would be 200 square feet; provided the building facade is of a sufficient size to permit the full 200 square feet of signage (wall signs are limited to ten percent of building facade).

(7) Additional sign area would be allowed under the following conditions:

  1. If the business or development qualifies as a large building, which is defined as any building exceeding 125 feet in length/frontage or having three or more stories or have square footage in excess of 60,000 square feet. If the business or development qualifies under any of the three they will be allowed additional sign area per building elevation of up to 150 square feet, provided the following:
    1. This must not exceed two percent of gross floor area of building for manufacturing or industrial facilities or big box retail.
    2. This must not exceed ten percent of building facade for office buildings, public or quasi-public facilities.
  2. If the building has an additional set-back it may be allowed additional sign area. The amount of signage may be increased by a percentage to be determined by dividing the number of feet the building is set-back from the front lot line, measured from the closest point of the building to the lot line, by the required amount of set-back.

(8) Site difficulties. If there are unusual site factors, which preclude an allowed sign from being visible to the street immediately in front of the site, an adjustment will be granted to achieve visibility standards. This adjustment is not intended to be used to make signs visible to other streets or to freeways. Site difficulties may include the sign face being blocked due to topography of the site, existing development or landscaping on the site, or from abutting development or landscaping. This set of adjustment criteria is generally intended for freestanding and monument signs and allows greater flexibility in placement of the sign. This would also be a guideline for pole signs in the 'B-4' and 'B-5' commercially zoned areas. The adjustment will be approved if all four of the following criteria are found to be met:

  1. There is no reasonable place on the site for an allowed sign without an adjust to achieve visibility standards to the street immediately in front of the site.
  2. If the proposed sign extends past the five-foot setback requirement, the sign will not create a traffic or safety hazard.
  3. Of potential adjustments to meet the visibility standard, the request is the most consistent with the surrounding development and sign patterns.
  4. The adjustment is the minimum needed for a sign to meet the visibility standards.

TABLE 1: MAXIMUM SIGN AREA BY USE

UseAll SignsFreestanding SignsBuilding SignsOther Signs
 Maximum AreaMaximum Number and Type, Sign Permit RequiredMaximum Number and Type, Sign Permit RequiredMaximum Exempt SignsMaximum Number and Type, Sign Permit Required
Residential     
Household (Home Occupation requires a permit)6 s.f. total sign area;1 per frontage on public right-ofway01 per frontage on public right-ofway0
Subdivision And Multi- Family Development120 s.f. sign area, not including monument base;2 per entrance; other signs through Master Sign Plan0, signs determined by individual use0Total number of banners determined by available maximum sign area
Group32 s.f. sign area;001 per frontage on public right-ofwayTotal number of banners determined by available maximum sign area
Public and Quasi-Public and Other Non-Commercial UsesMaximum sign area 100 s.f. per building elevation on elevations facing public right-of-way., 200 s.f. would be considered under the alternative permit process.
Airport and Medical Facilities2 s.f. of sign area per linear foot street frontage1 per frontage on collector street or higher; 1 informational per driveway10 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
College, Planning & Economic Service, Day Care, Religious Assembly, Safety Services & Schools or similar uses2 s.f. of sign area per linear foot street frontage1 per frontage on collector street or higher; 1 informational per driveway6 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
CommercialMaximum sign area 200 s.f. per building elevation on elevation facing public right-of-way
Recreation, Entertainment, Theater, Retail Sales and Service2 s.f. sign area per linear foot street frontage1per frontage on public right-ofway; 1 informational per driveway10 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
Office, Banks and Financial Institutions2 s.f. sign area per linear foot street frontage1per frontage; 1 informational per driveway10 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
Office Park2 s.f. sign area per linear foot street frontage1 per frontage, in addition to individual building and wall signs as determined by Master Sign Plan; 1 informational per drivewayDetermined by individual building useDetermined by individual building useTotal number of banners determined by available maximum sign area
Parking, Commercial.5 s.f. sign area per linear foot street frontageOne per frontage; one informational per driveway10 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
Restaurant2 s.f. sign area per linear foot street frontage1 per frontage; 2 changeable copy signs per drivethrough lane; 1 informational per driveway10 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
Self-Service Storage2 s.f. sign area per linear foot street frontage1 per frontage; 1 informational per drivewayAmount of signage determined by 10 percent of building facade that faces public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
Shopping Center2 s.f. sign area per linear foot street frontage1 per frontage, in addition to individual building and wall signs pursuant to Master Sign PlanDetermined by individual buildingDetermined by individual buildingTotal number of banners determined by available maximum sign area
Vehicle Repair/ Service and Sales2 s.f. sign area per linear foot street frontage1 per frontage; 1 informational per driveway10 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
Motor Fuel Sales2 s.f. sign area per linear foot street frontage1 per frontage; 1 changeable copy per frontage on public right-of-way only for pricing at service stations, 1 informational per driveway10 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
ManufacturingMaximum sign area 200 s.f. per building elevation on elevations facing public right-of-way
Manufacturing, Warehousing, Wasterelated and Wholesale SalesTwo percent of gross floor area of principal building1 per frontage; one informational per driveway5 percent of building facade, only facades facing public right-of-wayAs permitted by maximum area measurementTotal number of banners determined by available maximum sign area
Industrial Park2 percent of gross floor area per building, allocated by building1 per frontage in addition to individual building and wall signs pursuant to master sign plan; one informational per drivewayTotal number of banners determined by available maximum sign area  
Central Business District25 percent wall area below 26 feet in height plus ten percent wall area over 26 feet in heightAs determined by use category above   

Other: Anything not specified in this Table may be determined by reasonable interpretation of the sign code by the director of planning and economic development

(Ord. No. 987, 1—3, 9-9-2003; Ord. No. 999, 1—3, 10-27-2003; Ord. No. 1136, 1, 8-26-2008)